Aidi Articles.

Hand-picked resources for Africans

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Aidi — B2b marketing

In our last article, we examined what digital marketing means, various digital marketing channels startups can maximise.....

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Aidi — B2C Marketing

We’ve been exploring the subject of marketing and have so far discussed the concept of digital marketing and focused on.....

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Aidi — Co-founding

William Procter and James Gamble. Bill Hewlett and Dave Packer. Bill Gates and Paul Alle.....

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Aidi — Pitch decks

For long, there’s been this long-standing debate on what should be / should not be inclu.....